RKW Targets Eastern European Labels and Tags Market

RKW introduced label films and tags based on FPO® at the RosUpack show in Moscow.

RKW at RosUpack in Moscow, Russia, June 26-29, 2018

Frankenthal (Germany), August 02, 2018 - RKW showcased its packaging films based on FPO® at the RosUpack show that took place from June 26 to 29 in Moscow. At the show RKW demonstrated the versatility of their films for labels and tags. The technical films are suited for a broad range of applications. As the original manufacturer of the innovative material with benefits in terms of sustainability, printability and barrier properties, RKW aims for further growth in the Eastern European market.

"Eastern Europe is a very important market and RKW is the market leader for this kind of film", says Peter Sevonius, Sales Manager FPO® at RKW. FPO® (filled polyolefins) is a special film with more than 50 percent natural minerals. It is commonly used for packaging wraps or lamination films. "This time we introduced films for labels and tags to show potential users the technical advantages of the material in different applications", explains Peter Sevonius.

The label and tags film can be used in many areas of everyday life. From hotel door hangers to plant labels in the garden - the range of applications is almost limitless. FPO® is water-proof and resistant to many chemicals. In addition, FPO® offers a great surface for excellent high-quality printing, which is a hard to beat strength in comparison to other alternatives. Due to its high mineral content, FPO® compares extremely favorably to traditional film choices for labels and tags in terms of environmental sustainability.

"RKW is the pioneer of exceptional films with a paper-like feel and has 30 years' experience of producing FPO® films and compound," says Peter Sevonius. "Many visitors at RosUpack have confirmed the market position of FPO®. With the FIFA World Cup taking place in Russia at the same time, we were happy to notice such a high interest around FPO® for various applications." RKW sees significant potential for further market growth in Eastern Europe.

For more information about RKW, please visit: www.rkw-group.com

The RKW Group

The RKW Group is an independent, family-owned company headquartered in Frankenthal, Germany and one of the world's foremost manufacturers of excellent film solutions. RKW is the market leader in the areas of hygiene and agricultural films, films for the beverage industry and packaging for powdery goods. In addition, the company makes films and nonwovens for medical applications, for the chemical and converting industries as well as for the construction sector. RKW's sustainable films enable its customers to improve the daily life of consumers all over the world.

In the fiscal year 2017, RKW generated total sales of EUR 905 million. About 3,000 employees process 378,000 tonnes of plastic materials at 20 locations around the world. True to the corporate slogan "When excellence matters", the company, which was founded in 1957, offers outstanding performance in terms of quality and service. Respect and reliability are the core values of RKW and form the basis of the company's success.

Press Contact

RKW SE
Justine Egret
Marketing and Communications Manager Hygiene & Industrial
63, Avenue Henri Barbusse
59990 Saultain / France
T +33 (0)3 27 14 72 45
Justine.egret@rkw-group.com